BrandAlo
ProjectSummer 2026

Alo Summer 2026 2026
Associated creatives
Tags
Description
Model Stella Maxwell is captured for Alo's Summer 2026 collection in an outdoor coastal setting by photographer Sam Spence. She sits cross-legged on a barnacle-covered rock by the ocean, raising two light-toned hexagonal hand weights directly overhead. She is styled in a matching light sage green ribbed athletic set consisting of a zip-up long-sleeve crop jacket, a V-neck sports bra, high-waisted leggings, and coordinating tonal sneakers. Natural daylight illuminates the scene with soft contrast against the blue ocean water and distant rocky shoreline.
Style
Vertical, Commercial, Earthy
Techniques
Natural light
Industries
Sportswear
Color
Sage (70%)
Background
Rocky Coast
Context
Advertising Campaign