High Dive, Agency / Creative,
Associated creatives
Tags
Description
This advertisement features two men in matching red Indiana University branded shirts discussing personalized insurance plans across various domestic settings. The scenes transition between the exterior of a house, a home gym with a treadmill, a living room with a fireplace, a garage with a motorcycle, and a beautifully landscaped backyard garden. The men engage in a lighthearted, comedic dialogue about their lifestyle and possessions, which are all covered by their insurance policy. The video uses bright, clear commercial lighting and polished production values to showcase a suburban, comfortable lifestyle. The recurring red color of their shirts ties the various vignettes together, reinforcing the brand identity.
Style
Lifestyle, Commercial, playful, Clean
Techniques
Live-action Technique
Industries
Insurance, Finance