High Dive, Agency / Creative,
Associated creatives
Tags
Description
This commercial for State Farm features professional American football player Cam Skattabo alongside an insurance agent. The pair engage in various humorous scenarios around a city, including a sidewalk walk-and-talk, home scenes, and interactions at an upscale restaurant. Throughout the video, Skattabo is seen in casual-cool apparel, often wearing a prominent chain necklace, while the agent appears in more structured clothing like a red cardigan. The lighting is bright and cinematic, capturing a professional, high-production look characteristic of television advertising. The scenes transition quickly between different urban settings, highlighting the theme of personalized insurance.
Style
Lifestyle, Commercial, Cinematic
Techniques
Live-action Technique
Industries
Insurance, Finance