Sprite Ginger 2020

About

This commercial video for the Sprite Ginger campaign features a young black man walking through multiple stylized environments, including a brightly lit convenience store and a corridor with neon lighting. He wears a vibrant neon green jacket and dark trousers while speaking directly to the camera. The video captures dynamic camera movements as he transitions between different locations, showcasing product branding elements like Sprite Ginger vending machines. The post-production work was handled by Artjail, with sound design by Heard City and production by Caviar LA.