Brand
ProjectShampoo
Flavor,
Associated creatives
Tags
Description
This commercial video for the SpringWell brand's Shampoo project features a woman washing her wet hair in the shower. The camera opens with a close-up angle from behind as lather is worked into her hair before she turns to face the lens with a smiling expression. Soft, warm lighting illuminates the steamy bathroom setting, highlighting the wet hair textures and soapy suds. The project was created by agency Quality Meats with production by Epoch Films and Solent Films, post-production by William McVay and Flavor, and music and sound by Another Country.
Style
Vertical, Cinematic, Warm, Clean
Techniques
Natural light
Industries
Haircare
Background
Bathroom
Context
TVC / TV Commercial