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BrandLoewe
ProjectSpring 2026 Ad Campaign
Overhead shot of black cherries covered with a shiny glaze on a light blue background with the text overlay “LOEWE” in yellow.

Loewe Spring 2026 Ad Campaign 2026

Associated creatives

Jack McCollough and Lazaro Hernandez
Jack McCollough and Lazaro HernandezLoewe Creative Directors
Frey & Barth
Frey & BarthAgency
Talia Chetrit
Talia ChetritPhotographer
Isla Johnston
Isla JohnstonTalent
Talia Ryder
Talia RyderTalent
True Whitaker
True WhitakerTalent
Jodie Barnes
Jodie BarnesStylist
Holli Smith
Holli SmithHair
Fara Homidi
Fara HomidiMakeup
Ashley Brokaw
Ashley BrokawCasting Director
Valerie Weill
Valerie WeillSet Designer
Gemma Soriano
Gemma SorianoExecutive Producer

Tags

cherriesfoodfruitoverhead shotflat lay

Description

A flat lay, overhead shot showcases multiple black cherries covered in a shiny, reflective glaze or syrup. The cherries are scattered across a light blue or mint green background, which has a smooth, even texture. Clear droplets of liquid are visible around some of the cherries, adding a sense of freshness and wetness. The word "LOEWE" is overlaid in yellow, sans-serif capital letters, positioned towards the center of the frame, likely indicating a brand association or part of an advertisement.