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  • Spring 2024 Ad Campaign 2024 - image 655248
BrandDKNY
ProjectSpring 2024 Ad Campaign
Woman in denim jacket, baseball cap, and black shorts sitting on a chair holding a DKNY tote bag in a studio setting.

DKNY Spring 2024 Ad Campaign 2024

Associated creatives

Team Laird
Team LairdAgency
Trey Laird
Trey LairdCreative Director
Alasdair McLellan
Alasdair McLellanPhotographer
 Kaia Gerber
 Kaia GerberModel
Alastair McKimm 
Alastair McKimm Stylist

Tags

womandenim jacketbaseball captote bagchair

Description

A young adult woman is the primary subject, casually sitting on a yellow office chair in a studio setting. She is wearing a dark denim jacket over a black hooded sweatshirt, black shorts, white socks, and black shoes. She has on a dark-colored baseball cap with a white logo. A black DKNY tote bag with white lettering hangs from the chair. The background is a plain wall with soft, diffused lighting. The image has a casual, lifestyle feel.