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  • Spring 2024 Ad Campaign 2024 - image 654972
BrandGap
ProjectSpring 2024 Ad Campaign
Three young adults are dancing and smiling in a bright photo studio for a GAP advertisement. The style is natural and vibrant.

Gap Spring 2024 Ad Campaign 2024

Associated creatives

Calvin George Leung
Calvin George LeungCreative Director
J Lloyd and Charlie Di Placido
J Lloyd and Charlie Di PlacidoDirectors
Sam Roffey
Sam Roffey1st Assistant Director
Peter Bishop
Peter BishopDirector of Photography
Gary Kent
Gary KentSteadicam Operator
Nicola Bell
Nicola BellProduction Designer
Invisible Dynamics
Invisible DynamicsCreative Agency
Invisible Dynamics and Contentus Maximus
Invisible Dynamics and Contentus MaximusProducers
Duncan Wolfe and Ben Soloman
Duncan Wolfe and Ben SolomanBTS Capture
Caroline Newell
Caroline NewellStylist
Tyla
TylaTalent
Shay Latukolan
Shay LatukolanChoreographer
“Back On 74” by Jungle
“Back On 74” by Jungle

Tags

adult femaleadult maletank topdancingphoto studio

Description

Three young adults are dancing in a photo studio with neutral tones. The central person has curly red hair, is wearing a white tank top, khaki bottoms and large hoop earrings. They are smiling and moving their arms. To the right is a person with long dark hair wearing a white tank top and dark bottoms. To the left is a person with their hair pulled back, wearing a black button-up shirt, a black t-shirt, and black pants. Large GAP text is superimposed over the central figure. The background is a photo studio with lights, and what appears to be props. The lighting is bright and warm, creating a happy mood.