Justin Woo, Creative Director, Sydney

Description

This outdoor fashion campaign image features four models and two dogs posed within a sparse meadow landscape under an overcast sky. In the foreground right, a woman kneels in tall dry grass next to a herding dog, wearing a cream coat. In the foreground left, a seated man looks towards the right while resting his hand on another dog. In the background, a standing man and a woman in blue apparel lean together. The lighting is soft and natural, and the scene is art-directed by Justin Woo.

Style

Horizontal, Commercial, Desaturated, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Meadow

Context

Advertising Campaign