Home
·Media
·Special Olympics Suit Up Campaign

VMLY&R, Agency / Creative,

Associated creatives

Description

This cinematic campaign video for the Special Olympics features a diverse group of hockey players preparing to compete. The athletes, including both men and women with varied backgrounds, wear matching white and red hockey jerseys with the Special Olympics emblem. The footage captures them in various settings including hallways, stairs, and locker rooms, while they carry hockey bags and sticks. The lighting is moody and dramatic with soft highlights, creating a focused and inspiring atmosphere. The video incorporates quick cuts and steady camera work to emphasize the team's readiness and spirit.

Style

Cinematic, Lifestyle, Warm

Techniques

Live-action Technique, Soft Light

Industries

Public Awareness