BrandCitizen Relations
ProjectCitizen Rebrand Video
SNDWRx, Music / Sound,
Associated creatives
Tags
Description
The video features dynamic typography with the word 'RESPONSIBILITY' displayed prominently. The footage shows diverse individuals in various settings: someone wearing running shoes and jogging, a shirtless individual flexing their arms, and a barber giving a customer a haircut. A woman in a hijab looks intensely at the camera. There is a zoom-out from a city view to a full view of planet Earth. The overall message is 'to change the world view'.