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  • ·SIR. Pre-Fall 2024 Campaign Beach Dress Editorial
Model standing on a wet sandy beach wearing a draped beige dress with calm ocean water and distant coastline behind her

Maria Baza and Aude Magharam, Models,

Associated creatives

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Description

This fashion campaign image for the SIR. Pre-Fall 2024 collection was photographed by Jennifer Stenglein, with creative direction by Nikki Campbell and Sophie Coote. A female model stands centrally on a wet sandy beach, wearing a long, draped beige dress with an asymmetric neckline. The background features calm ocean water stretching out to a soft horizon under a clear sky. Natural light illuminates the outdoor scene, highlighting the fluid textures of the fabric against the shoreline.