Nikki Campbell and Sophie Coote, SIR. Creative Directors,

Description

This fashion campaign image for the SIR. Pre-Fall 2024 collection was photographed by Jennifer Stenglein, with creative direction by Nikki Campbell and Sophie Coote. A female model stands centrally on a wet sandy beach, wearing a long, draped beige dress with an asymmetric neckline. The background features calm ocean water stretching out to a soft horizon under a clear sky. Natural light illuminates the outdoor scene, highlighting the fluid textures of the fabric against the shoreline.