SICKDOGWOLFMAN, Creative Agency, Melbourne

Description

A bearded man stands on a rocky shore beside a body of water, wrapped in a thick, dark wool blanket with red stripes along the edge. He looks upward with a solemn expression against an overcast sky. In the background, rolling mountains under a cloudy sky frame the landscape. Bold white serif text reads From the coldest waters of Norway across the center of the frame. Natural daylight illuminates the scene with a cool, desaturated color palette.

Style

Horizontal, Cinematic, Desaturated, Cool

Techniques

Natural light

Color

Background

Mountain

Context

Advertising Campaign