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BrandShelley Horan
ProjectBrand Identity
Clear plastic packaging bag containing printed sheets with a portrait of a person, resting on draped pink fabric against a black background.

Shelley Horan Brand Identity 2019

Associated creatives

Both
BothGraphic Design

Tags

packaging designplastic packaging bagclear plastic bagbrand identityprinted portraitdraped fabricpink fabricmetallic typographyShelley Horan

Description

This brand identity project for Shelley Horan features a product shot of a clear plastic resealable bag resting on a draped, glossy pink fabric surface against a black background. Inside the bag, stacked print sheets display a partial portrait of a person with blonde hair and heavy makeup, visible through a translucent dark band bearing metallic typography. The composition is centered vertically with studio lighting highlighting the reflective textures of the plastic packaging and the fabric folds below. The design work was created by Visie Admin.

Style

Vertical, Commercial, Clean, Polished

Techniques

Typography

Color

Pure White (50%)
Jet Black (30%)
Blush (20%)

Background

Black Seamless

Context

E-commerce / Product