Connelly Partners, Agency / Creative,
Associated creatives
Tags
Description
This commercial video project for Foster Grant and Sharper Image highlights features of optical frames through studio product shots and human demonstration. The opening sequence presents three distinct pairs of glasses floating dynamically against a neutral grey gradient background with clean typography overlays calling out adjustable nose pads, rubber temple tips, and scratch-resistant lenses. Later frames feature a black man in his 30s with short hair and a beard, wearing a green textured knit sweater while trying on the glasses. Post-production and visual effects were handled by Brickyard with creative agency Connelly Partners, presenting a polished commercial style under studio lighting.
Style
Horizontal, Commercial, Desaturated, Clean
Techniques
Natural light, VFX / visual effects
Industries
Eyewear
Color
Background
Grey Seamless
Context
TVC / TV Commercial