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Serena Williams wearing a white athletic dress with red piping against a draped neutral background in Jacquemus x Nike Fall 2024 ad campaign

Jacquemus x Nike Fall 2024 Ad Campaign 2024

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Serena Williams stars in the Fall 2024 ad campaign for Jacquemus x Nike, photographed by Nicholas Loir. She wears a clean white athletic dress detailed with delicate red piping along the shoulders and neckline, posed against a soft, draped neutral backdrop. Her wavy blonde-highlighted hair frames her face as she looks directly toward the camera with a composed expression. The minimalist composition highlights the athletic yet refined aesthetic of the collection, supported by movement direction from Pat Boguslawski and production by Iconoclast.