BrandSelf-Portrait
ProjectPortraits of Apple 2026

Self-Portrait Portraits of Apple 2026 2026
Associated creatives
Tags
Description
Apple Martin stars in the Self-Portrait 'Portraits of Apple 2026' advertising campaign captured by photographer Ryan McGinley with styling by Mel Ottenberg and creative direction by Han Chong. Posing barefoot, Martin reclines horizontally along the thick mossy bough of a willow tree suspended directly above a body of water. She wears a powder blue long-sleeve mini dress featuring an intricate high-neck draped bodice, defined gathered waistband, and layered pleated skirt. The composition is framed in a vertical portrait view illuminated by soft natural daylight, with the white 'self-portrait' lowercase logo placed across the center of the frame.
Style
Vertical, Commercial, Earthy
Techniques
Natural light
Industries
Designer Fashion
Color
Powder Blue (70%)
Background
Lake
Context
Advertising Campaign

