Scott Grummett, Photographer, London

Description

This dynamic commercial image created by photographer Scott Grummett in London utilizes a collage layout combining multiple scenes and product packaging. The top section depicts a smiling woman wearing red headphones, eating from a cup with a straw while traveling on public transport. Beside her, a large product carton of Alpro No Sugars Nutty Almond milk is prominently featured against a bold red background with white typography reading however you breakfast feed your you. The lower portion reveals a secondary inset photo showing a young man with dreadlocks seated in a locker room, wearing a brown t-shirt and grey shorts while drinking from a bottle, with a basketball and sports bag resting nearby. The composition blends graphic promotional design with candid lifestyle photography, utilizing bright lighting and contrasting red and blue tones throughout the layered layout.

Style

Vertical, Commercial, Saturated, Polished

Industries

Beverages

Color

Context

Advertising Campaign