TBWA\Chiat\Day LA, Agency / Creative,
Associated creatives
Tags
Description
Professional football player Saquon Barkley performs various athletic stunts in a large indoor football training facility. He is dressed in navy blue long-sleeve performance gear, black shorts, and white gloves, frequently seen running, jumping, and holding a football. The scenes showcase his agility as he navigates obstacles like training rings, boxes, and goalposts. He pauses to show a smartphone featuring a DIRECTV interface, highlighting the brand's ease of access for sports fans. The overall lighting is bright and industrial, characteristic of a high-end commercial production with a clean, cinematic aesthetic.
Style
Commercial
Techniques
Live-action Technique, Slow motion
Industries
Telecommunications