Sam Bénard, Photographer, London

Description

The image shows a billboard featuring a close-up of Tommy Abraham, an England Striker, displayed on a brick wall in an urban environment. The tagline "There's more of you in you" is prominently featured, alongside the Optimum Nutrition logo, which states “Proven performance nutrition for over 35 years”. The billboard is situated above a dark grey wall marked with graffiti and a 'No Parking' sign, indicating an exterior location along a city street. The overall composition suggests an advertisement aimed towards fitness and nutrition.