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Wheatpaste posters on a weathered wall featuring a woman in a bikini and jeans leaning on a beige SUV and a deodorant product package

Jackie Beale, Photographer, New York

Associated creatives

Tags

Description

This outdoor advertising poster campaign captured in New York by photographer Jackie Beale features weathered wheatpaste posters affixed to a dark urban wall. The left panel shows a woman with long dark hair wearing a patterned bikini top and loose blue denim jeans, leaning against the rear open tailgate of a beige SUV parked near the ocean. White text across the lower portion of this panel reads saffron & cedar. The right panel displays a close-up product package for Salt & Stone deodorant covered in water droplets against a dark background, with prominent typography reading SALT & STONE. The posters show visible creases, texture, and wear from the elements, contrasting the glossy commercial imagery with the gritty urban surface underneath.

Style

Editorial, Vertical, Gritty, Grainy

Techniques

Spray paint / graffiti

Industries

Cosmetics

Color

Denim (50%)
Camel (30%)
Jet Black (20%)

Background

Street

Context

Out of Home (OOH)