Brand

Saint Laurent 'Shades of Summer' 2025 Ad Campaign 2025
Associated creatives
Tags
Description
Captured by photographer Henrik Purienne for Saint Laurent's 'Shades of Summer' 2025 campaign, this image features a model in the South of France. The composition focuses on the back of a model with long braided hair, wearing multiple miniature black leather chain handbags draped vertically down her spine. The natural outdoor lighting highlights the textured leather and gold-tone hardware details against sun-kissed skin, set against a soft, sunlit coastal background.
Style
Editorial, Vertical, Warm, Grainy
Techniques
Analogue / film, Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Gold (50%)
Background
Ocean
Context
Advertising Campaign



