BrandMaison Margiela
ProjectHoliday 2025 Ad Campaign

Robbie Spencer, Fashion Editor/Stylist,
Associated creatives
Tags
Description
A Maison Margiela handbag is featured in a studio shot. The beige bag is the primary focus, set atop a block of ice and surrounded by ice fragments, creating a visually striking display. The backdrop is dark, enhancing the contrast with the bag and ice. Digital rain effect adds a dynamic touch to the scene, contributing to an overall aesthetic that blends luxury with artificial elements. The studio lighting highlights the texture of the bag and the reflective quality of the ice. The composition emphasizes the handbag, positioning it as the focal point against a minimalist setting.



