RNDM ORDR, Music / Sound,

Description

This commercial shows a young African-American boy running on a bridge with a metal frame, along the side of a green building, and down a city sidewalk. The camera follows the boy as he moves through urban environments. Later, a young African-American man drives a Kia Seltos SUV and picks up the child, who sits buckled in the passenger seat. The car is shown driving on city streets in daylight, with the tagline ‘Believe in yourself’.