BrandFenty x Puma
Fenty x Puma Creeper Phatty 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Rihanna stands against a deep red textured backdrop, holding a giant oversized pencil diagonally across her body. She is wearing an oversized white button-down shirt that falls loosely around her frame, revealing her legs. Her feet are adorned with Fenty x Puma platform sneakers featuring a distinctive white stripe and sole. Her hair is styled in loose pigtails with hair accessories, and she is holding a black bag marked with Riri text. The lighting is focused and dramatic, casting soft shadows and highlighting the texture of the wall behind her.
Style
Commercial
Techniques
Studio strobe
Industries
Luxury Fashion Houses