BrandSamsung
ProjectWin the holidays
R/GA UK, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
In a warmly lit interior living room scene, a family of four is engaged in Christmas activities. A mother stands near a teal sofa, holding a smartphone displaying a holiday to-do list. A father sits on the same sofa, untangling Christmas lights. A young child is in the foreground with a striped sweater, possibly opening gifts, and there is another child in the background with a smartphone. A Christmas tree adorned with ornaments is present near a table with scattered presents. The room features wood-paneled walls with framed art. The camera provides a wide shot that later gives way to an abstract animated display of the subjects.
