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A man with dark curly hair wearing a dark jacket and turtleneck stands in front of a white brick column and large window.

Reserved Rush Hours - Men's Fall Campaign 2026

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Description

This photograph for the Reserved men's fall campaign, titled Rush Hours and shot by photographer Karo Ramos, captures a young man with dark curly hair posing outdoors. He wears a dark denim jacket layered over a neutral turtleneck sweater, creating a clean seasonal look. The subject stands next to a white brick pillar and a multi-paned glass window reflecting urban architecture. Natural daylight illuminates the scene with soft, even lighting, highlighting the textures of the fabric and brickwork. The composition features a vertical portrait orientation with a subtle film grain aesthetic.