Red Fuse, Agency / Creative,
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Description
This animated advertisement showcases Palmolive UP! Citrus Peel shower gel. The scene transitions between a background of citrus fruits and blossoms to an animation of a woman showering. The shower gel is highlighted as being made with upcycled orange peels and peach blossom, emphasizing the brand's commitment to sustainability. Throughout the animation, there are floating pink peach blossoms and a light blue background. The overall tone is fresh and clean. The advertisement concludes with a shot of the shower gel tube, reinforcing the product and its eco-friendly ingredients.