Red Bull Music Academy Brand Identity 2017

Description

A large mural advertisement for the Red Bull Music Academy Festival Los Angeles is painted across the exterior wall of a white building. The outdoor installation features bold typographic panels, portrait imagery, and graphic design elements listing performers such as St. Vincent, Flying Lotus, and Arca. The building sits alongside a city street with parked cars, a black metal fence, and a streetlamp. Daytime lighting illuminates the scene under a clear sky.

Style

Horizontal, Commercial, Warm, Clean

Techniques

Spray paint / graffiti

Industries

Music

Color

Background

Residential Building

Context

Out of Home (OOH)