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  • ·Ray-Ban The Icons Campaign Portrait by Rafael Pavarotti
BrandRay-Ban
Project'The Icons' 2025 Ad Campaign
Model wearing gold-framed glasses and a patterned faux-fur coat against a grey background for Ray-Ban

Haojie Qi, Model,

Associated creatives

Fedra Malara & Filippo Vezzali
Fedra Malara & Filippo VezzaliRay-Ban Creative Director
Rafael Pavarotti
Rafael PavarottiPhotographer
Saul Symon
Saul SymonModels
Lucy Rosiek
Lucy RosiekModels
Samuel Elie
Samuel ElieModels
Haojie QI
Haojie QIModels
Athiec Geng.
Athiec Geng.Models
Vittoria Cerciello
Vittoria CercielloStylist
Pierpaolo Lai
Pierpaolo LaiHair
Luciano Chiarello
Luciano ChiarelloMakeup
Barbara Nicoli & Leila Ananna
Barbara Nicoli & Leila AnannaCasting Director
Iacopo Carapelli
Iacopo CarapelliVideo
Ibby Njoya
Ibby NjoyaSet Design

Tags

woman wearing glasseswoman in glassesglassesgold framed glassesgold glasseseyewearmodel in faux fur coatfaux fur coatanimal print coatlong black hair

Description

This portrait from Ray-Ban's 2025 ad campaign, titled The Icons and photographed by Rafael Pavarotti, features a model wearing classic gold-framed eyeglasses and a textured animal-print faux-fur coat. The subject has long, sleek black hair and is framed against a neutral grey studio backdrop. The lighting is clean and sharp, highlighting the refined details of the eyewear and apparel. The iconic red Ray-Ban logo is subtly integrated in the lower foreground.

Style

Vertical, Commercial, Clean, Polished

Industries

Eyewear

Color

Charcoal (50%)
Caramel (50%)

Background

Grey Seamless

Context

Advertising Campaign