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  • ·Ray-Ban The Icons 2025 Campaign Portrait by Rafael Pavarotti
Brand
Ray-Ban
Project'The Icons' 2025 Ad Campaign
Close-up portrait of a man wearing round glasses, a dark blazer, and a fur stole against a pale background

Ray-Ban 'The Icons' 2025 Ad Campaign 2025

Associated creatives

Fedra Malara & Filippo Vezzali
Fedra Malara & Filippo VezzaliRay-Ban Creative Director
Rafael Pavarotti
Rafael PavarottiPhotographer
Saul Symon
Saul SymonModels
Lucy Rosiek
Lucy RosiekModels
Samuel Elie
Samuel ElieModels
Haojie QI
Haojie QIModels
Athiec Geng.
Athiec Geng.Models
Vittoria Cerciello
Vittoria CercielloStylist
Pierpaolo Lai
Pierpaolo LaiHair
Luciano Chiarello
Luciano ChiarelloMakeup
Barbara Nicoli & Leila Ananna
Barbara Nicoli & Leila AnannaCasting Director
Iacopo Carapelli
Iacopo CarapelliVideo
Ibby Njoya
Ibby NjoyaSet Design

Tags

man wearing round glassesman in round glassesround glassesglassesman wearing fur stolefur stoledark blazerblazerwhite collared shirtbow tiecurly hair

Description

This portrait from the Ray-Ban The Icons 2025 ad campaign, photographed by Rafael Pavarotti, features a man with dark curly hair wearing round glasses, a dark blazer, a white collared shirt with a decorative bow, and a prominent fur stole draped across his shoulders. The model gazes forward with a neutral expression against a plain, light-toned background. The composition is sharply focused on the upper body, highlighting the textured fabrics and classic accessories. The red Ray-Ban logo is overlaid prominently across the lower portion of the frame. Styled by Vittoria Cerciello, with hair by Pierpaolo Lai and makeup by Luciano Chiarello, the image reflects a polished commercial editorial aesthetic.

Style

Editorial, Vertical, Monochrome, Clean

Industries

Eyewear

Color

Charcoal (50%)
Pure White (50%)

Background

White Seamless

Context

Advertising Campaign