Brand
Project2024 Icons Ad Campaign

Martina H., Models,
Associated creatives
Tags
Description
This black and white portrait for the Ray-Ban 2024 Icons ad campaign features a black man wearing dark sunglasses and a black leather jacket against a clean white background. Photographed by Lucrezia Ganazzoli with styling by Sissy Vian, the close-up shot highlights sharp monochromatic contrast and high-contrast studio lighting. The Ray-Ban brand logo appears in red typography across the lower portion of the frame. Hair was styled by Pier Paolo Lai and makeup by Giovanna Fucciolo.