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  • ·Ralph Lauren Purple Label Pre-Fall 2026 Campaign
BrandRalph Lauren
ProjectPurple Label Pre-Fall 2026 Ad Campaign
A man in a beige utility jacket and trousers sits next to an abstract, smooth, dark wood sculpture against a cream studio backdrop.

Andrew Young,

Associated creatives

Andrew Young
Andrew YoungCreative Director
Tyler Mitchell
Tyler MitchellPhotographer
Akbar Shamji
Akbar ShamjiModels
Gideon Adeniyi
Gideon AdeniyiModels
Kit Butler
Kit ButlerModels
Mathieu Simoneau
Mathieu SimoneauModels
Tom Stables
Tom StablesStylist
Akki Shirakawa
Akki ShirakawaHair
Caroline Moxley
Caroline MoxleyCasting Director

Tags

black man seated

Description

This ad campaign image for Ralph Lauren Purple Label features a man posed gracefully next to a large, abstract dark wood sculpture. The man is dressed in a cohesive beige or cream-toned ensemble, consisting of a utility-style button-up jacket layered over a matching sweater and trousers. A leather belt with a subtle turquoise-toned buckle detail adds a touch of contrast, while a leather bag sits on the seat beside him. The background is a clean, minimal, off-white studio surface that creates a soft, neutral palette. The lighting is bright and even, highlighting the textures of the woven fabric and the smooth finish of the wooden artwork.

Style

Commercial

Techniques

Studio strobe

Industries

Luxury Fashion Houses