Ralph Lauren Ralph Lauren Fragrances, Polo Sporti ... 2026

Description

This commercial portrait for Ralph Lauren captures a man from behind, wearing a dark blue varsity-style jacket featuring white chenille lettering across the back that reads Polo R.L. New York. The subject wears light-colored trousers and holds a tennis racket, positioned outdoors with a green fence and a clear blue sky visible in the background. Natural sunlight illuminates the scene, highlighting the textures of the embroidered lettering and the ribbed striped collar and cuffs of the jacket. The composition is shot vertically with a shallow depth of field, emphasizing the branding and athletic styling.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Clear Sky

Context

Advertising Campaign