Raita Nakaseko, Photographer, New York

Description

Five clear plastic cups containing different colored carbonated beverages topped with swirls of soft serve ice cream are arranged in a row against a light gradient background. Each cup features a yellow square logo with a golden arch and text reading time to chill. The reflective surface below mirrors the cups, highlighting the vibrant hues of cola, green soda, orange soda, pink soda, and dark cola. The composition is lit with clean studio lighting that accentuates the condensation on the cups and the texture of the ice cream swirls. The shot was captured by photographer Raita Nakaseko.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Natural light

Industries

Fast Food

Color

Background

White Seamless

Context

Advertising Campaign