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BrandBreast Cancer
ProjectNormal for Me

Radiate Sound, Music / Sound,

Associated creatives

Revolver
RevolverProduction
Radiate Sound
Radiate SoundMusic / Sound
Spark Foundry NZ
Spark Foundry NZMedia
Blockhead NZ
Blockhead NZPost Production / VFX
Liquid Sound
Liquid SoundMusic / Sound
Level Two Music
Level Two MusicMusic / Sound

Associated creatives

Radiate Sound
Radiate SoundMusic / Sound

Tags

breast cancerclinical settingawareness campaignblack and whitetext overlay

Description

This video promotes breast cancer awareness. It opens with the words "BREAST CANCER" displayed against a dark, abstract background. The video then transitions to black-and-white scenes showing a woman consulting with a doctor and her partner in a clinical setting. Another scene shows a woman pouring liquid from a measuring cup. A title card appears stating, "ONLY 57% OF WOMEN ARE CHECKING THEMSELVES REGULARLY." The video concludes with pink text on a pink background reading "BOOBS ARE FUNNY."