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BrandQueer Design Club
ProjectBrand Identity
Vertical rainbow-striped brand identity graphic with repeated text reading Join The Club! across eight distinct colour panels.

Queer Design Club Brand Identity 2025

Associated creatives

Rebecca Brooker
Rebecca BrookerGraphic Design
John Voss
John VossGraphic Design
Molly O'Neill
Molly O'NeillGraphic Design
Ritesh Gupta
Ritesh GuptaGraphic Design
Elizabeth Goodspeed
Elizabeth GoodspeedGraphic Design

Tags

brand identity graphicbrand identitygraphic designrainbow stripestypographyvertical text

Description

This graphic piece showcases a vibrant brand identity design structured around eight vertical columns, each rendered in a different colour of the rainbow spectrum. Bold sans-serif typography runs vertically down each column with the repeated phrase Join The Club! set in dark, contrasting tones. The layout creates a clean, graphic rhythm while celebrating inclusivity through a structured chromatic progression. The design was created for Queer Design Club with contributions from graphic designers Rebecca Brooker, John Voss, Molly O'Neill, Ritesh Gupta, and Elizabeth Goodspeed.

Style

Horizontal, Commercial, Graphic

Techniques

Typography

Context

Advertising Campaign