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  • ·Puma Speedcat 2024 Ad Campaign Sneaker Product Shot
BrandPuma
Project'Speedcat' 2024 Ad Campaign
Three Puma Speedcat sneakers in pale pink, vibrant red, and black arranged in a row against a gradient grey and black studio background.

Javier Castán, Photographer, Madrid

Associated creatives

Javier Castán
Javier CastánPhotographer
Rosé Park
Rosé ParkModel

Tags

Description

This studio product shot features three Puma Speedcat sneakers arranged in a diagonal line, progressing from pale pink in the back to bright red and finally black in the foreground. Each sneaker showcases the iconic Puma formstrip in white and the brand's logo in gold on the side, with a small white Puma cat logo near the toe. The footwear is set against a clean, minimalist background that transitions from a bright white surface to a solid black top, creating a dramatic gradient effect. The lighting is crisp and even, highlighting the suede texture of the uppers. The composition emphasizes the sleek, low-profile silhouette typical of the Speedcat model.

Style

Commercial

Techniques

Studio strobe

Industries

Sportswear