BrandPuma x Rosé

Puma x Rosé 'The Puma Palermo' 2024 Ad Campaign 2024
Associated creatives
Tags
Description
A portrait captures Rosé posing next to a bright red fire hydrant set against an off-white wall marked with red and black graffiti tags. She is dressed in a vibrant yellow long-sleeved sports jersey with white detailing and black athletic shorts. Her look is completed with black knee-high socks and blue Puma Palermo sneakers with white stripes. She is captured in a dynamic, slightly crouched pose, tying her shoelace while looking directly at the camera. The lighting is bright and even, emphasizing the saturated primary colors of the clothing and the hydrant against the neutral, urban textured background.
Style
Lifestyle, Commercial
Techniques
Natural light
Industries
Sportswear