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BrandPuma x Rosé
Project'The Puma Palermo' 2024 Ad Campaign
Rosé from Blackpink sits on stone stairs wearing a black Puma tracksuit, white socks, and black and white Puma sneakers.

Puma x Rosé 'The Puma Palermo' 2024 Ad Campaign 2024

Associated creatives

Rosé
RoséModel
Seoul
SeoulLocation
South Korea
South KoreaLocation

Tags

blonde woman seated

Description

Rosé sits on a set of concrete stairs in an urban setting, posing for the Puma Palermo 2024 ad campaign. She is dressed in a black athletic zip-up jacket with white side stripes, a matching sports bra, and black shorts. She wears white crew socks with black stripes and black suede Puma sneakers with white detailing. Her hair is styled in long blonde waves. The background features stone steps and a hint of a graffiti-covered wall to the side. The lighting is even and bright, highlighting the texture of the sneakers and the clean lines of the sportswear.

Style

Lifestyle, Commercial

Techniques

Natural light

Industries

Sportswear