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  • ·Puma x Rosé Palermo 2024 Campaign
BrandPuma x Rosé
Project'The Puma Palermo' 2024 Ad Campaign
Rosé with blonde hair sits on grey outdoor stone stairs, wearing a Puma black track jacket, crop top, shorts, and black Palermo sneakers.

Puma x Rosé 'The Puma Palermo' 2024 Ad Campaign 2024

Associated creatives

Rosé
RoséModel
Seoul
SeoulLocation
South Korea
South KoreaLocation

Tags

Rosé seated

Description

Rosé is captured sitting on wide, grey stone outdoor stairs, looking directly into the camera. She is styled in a black Puma track jacket with white side stripes, a matching sports crop top, and athletic shorts. On her feet are black and white Puma Palermo sneakers paired with white crew socks. The background features graffiti-covered walls and soft natural lighting. The overall aesthetic is clean, athletic, and contemporary, reflecting a lifestyle commercial photography style.

Style

Lifestyle, Editorial, Commercial

Techniques

Natural light

Industries

Sportswear