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  • ·Puma x Koche Capsule 2023 Ad Campaign Portrait
BrandPuma x Koché
ProjectCapsule 2023 Ad Campaign
A female model in a teal tracksuit stands between large, smooth, light-colored rocky formations under a soft blue sky.

Puma x Koché Capsule 2023 Ad Campaign 2023

Associated creatives

Christelle Kocher
Christelle KocherKoché Creative Director

Tags

woman standing

Description

A woman stands centered in the frame, wearing a matching teal athletic tracksuit with dark detailing. Her hands are placed on her hips, and she looks directly toward the camera. She is positioned between large, naturally sculpted rock formations with smooth, layered textures. The ground is gravelly and beige, transitioning to the gray-toned rocks. The background features a soft, pale blue sky at twilight. The lighting is diffused and even, emphasizing the clean lines of the outfit.

Style

Lifestyle, Vertical, Commercial

Techniques

Natural light

Industries

Sportswear