BrandLeukoplast
ProjectMastectomy 15s
Publicis London, Agency / Creative,
Associated creatives
Associated creatives
Tags
Description
The video shows a middle-aged woman with short gray hair in an indoor bathroom-like setting. She is seen applying a bandage to her chest, presumably after a mastectomy. She is wearing a light colored robe. The scene transitions to show a close-up of her eye and face, appearing somber. The Leukoplast logo is visible in the corner of the frame throughout the video. The mood of the video is empathetic and supportive. The text overlay reads 'NOBODY DESERVES A MASTECTOMY, BUT EVERYBODY DESERVES THE SAME CHANCE TO HEAL'.