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'Proxy 2.0' 2023 Ad Campaign 2023 - image 662142

Project'Proxy 2.0' 2023 Ad Campaign

Portrait of a red-haired woman taking a selfie in a mauve fur-lined coat while seated on carpeted stairs in a home interior.

KNWLS 'Proxy 2.0' 2023 Ad Campaign 2023

Associated creatives

Alexandre Arsenault

Alexandre ArsenaultKNWLS Creative Director

Bellhouse Markes

Bellhouse MarkesAgency

Christopher SimmondsArt Director

Arnaud LajeuniePhotographer

Alva ClaireModels

Blythe WestModels

Evelyn PhenixModels

Gabriella Jameson

Gabriella JamesonModels

Georgia PendleburyModels

Fior HarcourtModels

Greta SpakeModels

Laura Elizabeth Eldridge

Laura Elizabeth EldridgeModels

Lena-Marie Zöchmeister

Lena-Marie ZöchmeisterModels

Liza BensonModels

Lydia WalkerModels

Mia (Xiruo) Min

Mia (Xiruo) MinModels

Mia ReganModels

Millicent Penner

Millicent PennerModels

Molly RobinsonModels

Rain RobinsonModels

Takiyah BlaizeModels

Wendi ShenModels

Zoe EllisModels

Georgia PendleburyStylist

Claire GrechHair

Thomas De KluyverMakeup

Gabrielle Lawrence

Gabrielle LawrenceCasting Director

People-FileCasting Director

Tags

adult female selfie mauve coat indoor red hair

Description

An eye-level indoor medium shot features a person with red hair in a fur-lined mauve coat, seated on carpeted stairs. They are holding a phone in front of them taking a selfie. The phone has a clear case adorned with pink hearts. The background includes a white banister and a decorative mirror. The lighting is soft and diffused, suggesting daylight.