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BrandProper Dirty
ProjectBrand Identity
White rectangular card with blue Proper Dirty branding and a handwritten Thanks signature

Proper Dirty Brand Identity 2023

Associated creatives

AND ASSOCIATES
AND ASSOCIATESGraphic Design
Rendell Catbagan
Rendell CatbaganPhotography

Tags

brand identity designbrand identityidentity designproper dirty brandingproper dirtybranding

Description

This brand identity project for Proper Dirty features a horizontal white rectangular card set against a solid black frame. The words PROPER and DIRTY appear in clean, dark blue sans-serif typography on the bottom left and right corners. A handwritten script signature reading Thanks! is centered above in matching dark blue ink.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Pure White (70%)
Navy (30%)

Background

Black Seamless

Context

Advertising Campaign