Progress Studios, Agency / Creative,

Description

This animated scene features a clear plastic cup filled with anthropomorphic ice cubes that have cartoon eyes and mouths. The glass has thin arms and appears to be walking. The ice cubes themselves each have individual facial expressions. In some frames, red liquid fills the glass. The setting transitions from a rural orchard to an urban environment. The urban environment features buildings with billboards advertising sugary drinks. There are pipes and structures reminiscent of a sugar soda factory. The animation style is cartoonish and colorful.