BrandProenza Schouler
ProjectSpring 2026 Ad Campaign

Caitlin Soetendal, Model,
Associated creatives
Tags
Description
This black and white studio portrait features a blonde woman with natural hair, captured in a medium close-up shot. She is wearing a black off-the-shoulder top and maintains a serious, direct gaze toward the camera. The lighting is soft, creating gentle shadows against a plain white background. The Proenza Schouler brand logo is visible across the center of the image. The composition is clean, emphasizing the minimalist aesthetic of the campaign.
Style
Editorial, Commercial
Techniques
Low-key / chiaroscuro
Industries
Luxury Fashion Houses




