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Brand
Proenza Schouler
ProjectSpring 2026 Ad Campaign
Monochrome portrait of model Caitlin Soetendal posing for Proenza Schouler against a white studio background with soft natural lighting.

Caitlin Soetendal, Model,

Associated creatives

Rachel Scott
Rachel ScottProenza Schouler Creative Director
Senta Simond
Senta SimondPhotographer
Caitlin Soetendal
Caitlin SoetendalModel
Marika-Ella Ame
Marika-Ella AmeStylist
Dylan Chavles
Dylan ChavlesHair
Homa Safar
Homa SafarMakeup
Ada Yeung
Ada YeungManicurist
Julia Lange
Julia LangeCasting Director
Rana Toofanian
Rana ToofanianArt Director

Tags

woman in dark topdark topwoman portraitfemale modelmodel portrait

Description

Monochrome fashion portrait from the Spring 2026 ad campaign for Proenza Schouler, photographed by Senta Simond. Model Caitlin Soetendal is captured in a half-length pose against a seamless white background, wearing a dark top with textured detailing. The lighting is soft and directional, casting a subtle shadow on the backdrop. Creative direction by Rana Toofanian, with hair by Dylan Chavles and makeup by Homa Safar.