Sapporo Prepare For Fugu 2026

Description

This commercial video project titled Prepare for Fugu, created for Sapporo, was produced by Collider with music and sound design by Electric Sheep. The piece opens with a close-up shot of a pufferfish being rinsed under a faucet on a clean white preparation surface, creating a suspenseful and cinematic atmosphere. The narrative transitions to a warm, traditional Japanese restaurant interior where patrons are seated at wooden tables and a sushi counter, enjoying drinks and conversation. Directed with moody lighting and precise framing, the video showcases atmospheric kitchen sequences and polished hospitality environments.